Bsquare and Aava Mobile Deliver the First 5” Ruggedized Handheld Device with Full Windows 8 Capability, Optimized for Mobility in Retail
Aava Inari5 running Bsquare MobileV UX will be demonstrated at NRF booth #945, January 11-13
BELLEVUE, WA and OULU, FINLAND – January 8, 2015 – BSQUARE Corporation (NASDAQ: BSQR), a leading enabler of smart connected systems, and Aava Mobile today announced the availability of Bsquare’s MobileV UX software on the Aava Inari5, a five inch mini-tablet, producing a complete handheld solution utilizing the Intel Atom processor and the Microsoft Windows 8 operating system.
“Ruggedized handhelds do not have to compromise on performance and OS choice any more” said Markus Appel, CEO of Aava Mobile Oy, “We offer devices which can be used on the go like traditional retail handhelds and at the office when docked, with similar performance and features as a PC. Retailers are looking for flexibility and longevity. Inari5 allows for easy integration of retail peripherals using Aava’s SmartBack technology, so you can easily add barcode scanners, card readers or design your own accessories to address market specific needs.”
“Bsquare has a long history of helping our customers bring handheld devices to market. As a result, we understand that retailers, OEMs and other enterprises have big investments in Windows applications that support critical workflows,” said Scott Caldwell, VP, Worldwide OEM Sales, Bsquare. “We’re delighted that our partnership with Aava allows us to provide retailers with a practical and immediate migration path from their legacy devices to a truly modern mobile platform.”
Bsquare makes this migration even easier by offering its MobileV UX software for the Inari5, effectively extending Windows 8 functionality to small screen mobile device form factors.
Aava and Bsquare worked together to ensure that the standard Inari5 and MobileV UX deliver a user experience on the Windows Embedded 8.1 operating system that is optimized for retail scenarios. The MobileV UX software is available pre-installed on Inari5 devices or can be licensed directly from Bsquare.
About the Inari5
The Aava Inari5 is currently the smallest mobile device that can run Microsoft Windows Embedded 8.1. It is also one of the most powerful handhelds on the market powered with the Intel Atom™ quadcore processor Z3745, 2GB RAM (also available with 4GB) and 32 GB eMMC (64 GB / 128 GB available as options) and full connectivity (LTE as an option). The Inari5 also stands out from other mobile devices through its integrated Aava SmartBack technology, which allows the device to be expanded with various accessories.
About Bsquare MobileV UX
MobileV UX software from Bsquare is an application layer which extends Windows Embedded 8.1 technology and functionality to durable mobile devices with screens as small as five inches. It allows OEMs and enterprises offering specialized vertical mobile devices to deliver consistent user experiences across a variety of device types. MobileV UX offers support for legacy and modern applications, unique user profiles, and custom branding and localization. Users benefit by preserving application investments through support for Win32 legacy and modern applications.
About BSQUARE Corporation
Bsquare, a global leader in embedded solutions, applies experience and expertise on leading platforms to create new connections with customers, new business models and to enable new ways of working and communicating. Bsquare serves customers by forging connections among the partners, people, tools and technology needed to create smart connected devices. For more information, visit www.bsquare.com.
About Aava Mobile
Aava Mobile, a leading manufacturer for mobile devices since 2009, offers handheld & tablets for professional markets. Our product offering includes customer-specific handheld & tablets as well as Aava roadmap products. We work with our partners and customers to address the specific needs of vertical markets. We leverage our smartphone and wireless experience for innovating the professional handheld & tablet market with sleek, light and robust designs. Please visit http://www.aavamobile.com for more information.
For More Information
For Bsquare (media):
Susan Pierson-Brown, Seven November, Inc.
For Bsquare (investors):
Brett Mass, Hayden IR
For Aava Mobile:
Piotr Frasunkiewicz, Aava Mobile Oy
BSQUARE is a registered trademark of BSQUARE Corporation. All other product and company names herein may be trademarks of their respective owners.
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